Been testing a TON in my business and client businesses.
AI is the golden child of marketing right now. Doing things manually? That’s for cavemen.
AI writes your copy, runs your ads, books your meetings, brews your coffee. You just sit back and watch the magic happen.
Except.
That’s not real. Is it?
I still write my own copy. Still book my own calls. And every time I let AI write something, it sounds like it was written by a Robot.
Because it was.
And don’t get me wrong, AI is great at a lot of things.
But it absolutely s*cksssssss at selling to humans.
Which, funnily enough, is what you and I do all day. Whatever product or service you sell… you sell to humans.
So I’ve been running an experiment.
You might want to sit down for this one.
Instead of automating everything… I’ve been adding more human-to-human touchpoints in marketing.
And guess what? It’s been absolutely crushing it.
Turns out, people love talking to actual people. Especially when those people are good at solving their problems.
I’m wrapping up a guide on how you can do the same in your business. More sales, more customers, more money.
And maybe we’ll use that extra money to buy an AI-powered espresso machine or something.
Want it? I’ll anounce it soon on my Instagram, go follow me there…
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